Build Things That Make Life Better
White Label Ebike — Design Marketplace
The global marketplace for production-ready ebike designs, with a per-unit royalty model that removes the traditional R&D barrier to market.
Working deep inside the ebike industry, ZÆT kept running into the same gap: ambitious brands with strong marketing but no route to high-quality, exclusive designs. White Label Ebike was built to bridge that gap — a curated marketplace of technically vetted, exclusively licensed designs with Production Passport documentation and a per-unit royalty model that aligns ZÆT's interests with each brand's growth.
White Label Ebike is a live B2B marketplace with production-ready models, active clients including Route Assembly and Toverland, and a growing vendor ecosystem operational at whitelabelebike.com.
How ZÆT Built This
Define Direction
Market gap analysis between brand needs and factory supply · Business model design: per-unit royalty vs. upfront fee · Category architecture across 5 market segments · Exclusivity model with per-market licensing
Build the Foundation
Full design and CAD engineering for all 12 models · Technical vetting: geometry, stress, component compatibility · Production Passport documentation per model · Supplier sourcing and manufacturing partner qualification
Execute and Launch
whitelabelebike.com platform design and launch · Vendor onboarding process and pricing plans · Request-a-model workflow for custom briefs · Active clients: Route Assembly and Toverland · Ongoing library expansion and new category development
The Result
